Originally known as Versace Jeans, the casual clothing range from the Italian luxury fashion label, this diffusion line was recently rebranded as Versace Jeans Couture. This naming reflects the roots of the brand and the fact that although informal, the strong Versace thumbprint and the styling and fabrics makes it unmistakably Versace. Repertoire brings you t shirts in the classic Versace baroque print and gold medusa head designs. Such styling is seen across the entire range from bomber jackets to joggers even featuring on trainers. Our Versace Jeans Couture mens selection offers you standout pieces which will be sure to get attention where ever you wear them.
Founded by Donatella and Gianni Versace, Versace Jeans Couture is the meeting point between high-fashion detail and contemporary urban context. Jeans are designed incorporating innovative principals of couture through material, construction and detail. A reinterpretation of Versace style through the eyes of modern-day culture.
Born on the Versace runway, the denim was shown with the couture selection, contributing to the name of the brand – Versace Jeans Couture.
A fundamentally simple fabric, denim is enriched with colourful or gold-tone stitching, different textile treatments or different decorative elements that breathe in new life into this enduring fabric, giving it the “Versace stamp”.